OVERVIEW
In an era where digital trust and security reign supreme, Cymmetri assumes a pivotal role in ensuring digital confidence. As a leading provider of IAM solutions.
The objective was to elevate Cymmetri's identity to resonate more deeply with its audience while reflecting its core values of trust, security, and innovation. This involved a comprehensive overhaul of the brand's visual identity, encompassing everything from logo design to brand messaging.
01/
Creating the new strategy highlighting the vision
By weaving together elements of vision, purpose, and design, we shaped a narrative that resonates with authenticity and clarity. Through thoughtful strategy and meticulous execution, we crafted an strategy that speaks to the heart of the brand and connects meaningfully with the audience.
02/
A new logo and all new bold colors
Drawing from our branding strategy, we developed a minimalist and modern logo. To achieve a contemporary aesthetic, we employed bold colors that effectively embody Cymmetri's brand identity."
03/
A sleek new look and feel for the company
To elevate the brand image, we crafted a cohesive identity around the new logo. This extended to all aspects of the brand experience, including marketing materials and the office environment, fostering a stronger brand recognition and a more unified customer experience.
04/
Translating the brand to a website
Translating Cymetri's new identity into their website involved strategic alignment with their brand guidelines. Our design approach prioritized user experience and visual coherence, resulting in a website that reflects Cymetri's values and expertise seamlessly.